OFF BEAT: Burglaries staged in the name of insurance research

 Wednesday, July 18, 2012

 Business Insurance

Winners of a competition in England got the chance to become “legal” burglars as part of an effort to promote home insurance. Cardiff, England-based price comparison website Confused.com’s latest campaign involved three winners of a competition to be burglars for the day and keep the items they stole, according to a statement. The contestants won the competition by answering clues posted in an online video. The winners were picked up individually by an actor at the train station in Bristol, England, and taken to an abandoned house where they had 40 seconds to “steal” various items.
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