Is Poor Morale Affecting Service?

  Wednesday, October 2nd, 2002 Source: National Association of Mutual Insurance Companies

Have you ever examined the connection between the morale in your business and the level of service provided to your clients? Workplace morale affects all operations, from customer service to productivity. If employees do not feel they are respected and appreciated, they are unlikely to appear cheery when interacting with customers — and an “I don’t care” attitude becomes a public perception of your business. To create outstanding customer service, you must convey to employees that you care about them. Employees want to feel they are important, they are making a difference, and that they are valuable. Respect is not something that can be delivered overnight. It must be built one day at a time, with patience and self-control. In order to give outstanding customer service, a timely response is critical.

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