At least five thieves armed with hammers stormed a jewelry store in Memphis, Tennessee, sending mall shoppers and employees scurrying as they stole dozens of Rolex watches, police said. The culprits targeted Reeds Jewelers in Wolfchase Galleria around 7:30 p.m. (8:30 p.m. ET) Saturday, Memphis police spokeswoman Sgt. Alyssa Macon-Moore said. Employees ran to the back of the store as the thieves stuffed about 65 Rolex watches into pillowcases, Macon-Moore said. Each watch is worth about $11,000.