Lemonade Ranks #1 Among First Time Buyers In New York

Lemonade, the insurance company powered by artificial intelligence and behavioral economics, today released surveys indicating it has overtaken Allstate, GEICO, Farmers, Liberty Mutual, Progressive, State Farm, USAA and all other legacy insurers amongst first-time buyers of renters insurance in New York state. The first of two Google surveys compared Lemonade’s market share in renters insurance to that of other leading insurers, and pegged Lemonade’s overall market share at 4.2% (E: +2.1% / -1.4%). For context: the national average market share amongst the top 10 homeowners insurance companies is 6.3%, and they’ve been in business, on average, for 104 years.