The DarkHotel cyberespionage campaign making headlines now is not your typical advanced persistent threat (APT). According to a report released by Kaspersky Lab, a couple of key elements make DarkHotel unique among cyberespionage threats. First, DarkHotel doesn't appear to be aimed at nation-states, or government agencies or officials. Instead, DarkHotel specifically targets high-profile business executives: CEOs, senior vice presidents, sales and marketing directors, and top research & development staff. In other words, it's designed more for corporate espionage than state secrets.